RanchBooks is looking for a creative and motivated Marketing Specialist to help grow awareness of our ranch management software. This role will focus on social media, digital marketing, content creation, community outreach, and finding new ways to introduce RanchBooks to ranchers and agricultural businesses.
RanchBooks is a growing ranch management software platform built to help ranchers manage livestock, land, accounting, equipment, breeding, tasks, invoices, records, and more from one easy-to-use system.
We are looking for a Marketing Specialist who can help us expand the RanchBooks brand and reach more ranchers across Oklahoma and throughout the United States.
This is a hands-on position where creativity and initiative are encouraged. The right person will help develop and execute marketing ideas rather than simply following a predetermined advertising plan.
Responsibilities may include:
Creating and managing social media content
Promoting RanchBooks in relevant Facebook groups and online communities
Developing advertisements, graphics, promotional materials, and marketing campaigns
Helping create short-form video and product demonstration content
Identifying agricultural organizations, ranching groups, associations, events, and potential partnerships
Helping develop email and digital marketing campaigns
Gathering customer feedback, testimonials, and success stories
Helping improve the RanchBooks online presence and brand awareness
Tracking marketing efforts to determine what generates interest, trials, and new customers
Developing new ideas for reaching ranchers and livestock producers
What We're Looking For:
We are looking for someone who is creative, dependable, comfortable working independently, and willing to experiment with new marketing ideas.
Experience with social media, digital marketing, graphic design, photography, video, agriculture, ranching, or small-business marketing is helpful, but we are especially interested in finding someone who understands how to communicate with real people and build awareness around a growing product.
Knowledge of ranching, cattle, agriculture, or the rural community would be a significant plus.
About RanchBooks:
RanchBooks is ranch management software designed to bring the day-to-day operation of a ranch into one place. Ranchers can manage livestock, breeding records, land and pastures, equipment, crops, accounting, invoices, tasks, reports, documents, and other important ranch records from a single platform.
RanchBooks was built with a focus on practical tools for working ranchers rather than unnecessary complexity. As the platform continues to grow, we're looking for someone who can help us tell that story and introduce RanchBooks to ranchers across the country.